Rather than the old model of companies spending marketing dollars to insert their brand into entertainment projects or having known talent promote their products, GAALAP Inc. will procure and manage both carefully and fully-vetted talent and entertainment material/projects (film, television, Broadway, etc…) that companies will directly invest in, thus giving them more of a stake in the talent (through base-salary investment in exchange for internal/external brand ambassadorship when not directly involved in specific industry projects) as well as the material/projects (through executive producer-level investment that comes with detailed ROI and Discounted Cash Flow analysis). GAALAP Inc. will be looking for 5 select Fortune 500 companies to form the founding investing group for this unprecedented new approach to Arts & Leadership integration at a private summit in South Carolina in 2024.